Western Community’s grassroots campaign to raise awareness and funds for breast cancer returns to the Wrangler® National Finals Rodeo in Las Vegas and announced $37 Million Raised LAS VEGAS, Dec. 6, Read More
Posts Tagged: nfr
Take the 2018 “Tough Enough” Pledge
Each April, we’ve team up with our friends to turn the Western community PINK! Our goal is to spread the word about breast cancer awareness and research, designating April Tough Read More
Tough Enough Reaches $25 Million Raised!
Making a big impact—one small donation at a time. A milestone was reached Monday night at the 12th Annual Wrangler® Tough Enough to Wear Pink™ (TETWP) Night at the Wrangler Read More
Find Tough Enough to Wear Pink at the Wrangler National Finals Rodeo
The Wrangler National Finals Rodeo is just under two weeks away! Remember to stop by and say hello to the Tough Enough to Wear Pink team if you’re headed to Read More
Honoring Breast Cancer Survivors at the Wrangler NFR
On December 8, at Tough Enough to Wear Pink Night at the Wrangler National Finals Rodeo, we had the pleasure of honoring an 11-year breast cancer survivor, Connie Sunby. Connie Read More
George Strait Tough Enough to Wear Pink Golf Tournament
The George Strait Tough Enough to Wear Pink Golf Tournament has become a Wrangler National Finals Rodeo tradition. This year the tournament raised a whopping $15,000 for the Susan G. Read More
Thank You Wrangler and George Strait!
We’re thankful for George Strait and the men behind Wrangler for their support of Tough Enough to Wear Pink. On Saturday, December 6, Terry Wheatley presented special bottles of 10th Read More
10th Anniversary Message from Founder Terry Wheatley
This year, Tough Enough to Wear Pink is proud to have raised more than $20 million since we began 10 years ago. We are proud of the more than 300 rodeos and Read More
Tough Enough Gives Thanks!
On this Giving Tuesday, we want to thank for everyone who has helped support the fight against breast cancer this year! Including the top five rodeos that raised funds for Read More
TOUGH ENOUGH TO WEAR PINK™ CELEBRATED EIGHTH ANNIVERSARY BY HITTING $14.5 MILLION MARK IN FUNDS RAISED TO FIGHT BREAST CANCER
Napa Valley, California, (December 15, 2012) – Tough Enough To Wear Pink™ (TETWP), the grassroots cowboy campaign fighting breast cancer since 2004, celebrated its eighth anniversary this year by surpassing Read More