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Purple Cowboy wines donates 100% of profits to Tough Enough To Wear Pink

Videos

16th Anniversary Message

16th Anniversary Message

  • December 7, 2020
  • Blog / News / Videos
  • tetwp

Please watch the video above to hear an end-of-year message from Terry Wheatley, Tough Enough To Wear Pink co-founder and breast cancer survivor. Hoping all of our family and friends Read More

Survivor Stories – Winner Announcement!

Survivor Stories – Winner Announcement!

  • October 25, 2016
  • Blog / Videos
  • tetwp

This year, we challenged you to share your breast cancer “Survivor Story” or the story of someone you love. To honor these survivors, we’re sharing their stories all month long Read More

Thank You to Our Sponsors and Supporters!

Thank You to Our Sponsors and Supporters!

  • October 18, 2016
  • Blog / Videos
  • tetwp

We are proud to have the support of so many incredible organizations in the Western community and beyond. Watch our latest video to learn more about how our sponsors support Read More

Video Message from Katie Wheatley, Director of the Tough Enough to Wear Pink Campaign

Video Message from Katie Wheatley, Director of the Tough Enough to Wear Pink Campaign

  • July 8, 2016
  • Blog / Videos
  • tetwp

Tough Enough to Wear Pink is proud to work with rodeos across the country to raise awareness and funds to help their communities fight breast cancer. Play the video above Read More

George Strait Tough Enough to Wear Pink Golf Tournament

George Strait Tough Enough to Wear Pink Golf Tournament

  • December 10, 2014
  • Blog / Videos
  • tetwp

The George Strait Tough Enough to Wear Pink Golf Tournament has become a Wrangler National Finals Rodeo tradition. This year the tournament raised a whopping $15,000 for the Susan G. Read More

10th Anniversary Message from Founder Terry Wheatley

10th Anniversary Message from Founder Terry Wheatley

  • December 4, 2014
  • Blog / Videos
  • tetwp

This year, Tough Enough to Wear Pink is proud to have raised more than $20 million since we began 10 years ago. We are proud of the more than 300 rodeos and Read More

The Story Behind Tough Enough to Wear Pink

The Story Behind Tough Enough to Wear Pink

  • February 10, 2014
  • Blog / Videos
  • tetwp

Cowpoke Foundation donates $4,000 to The Breast Health Center at Sutter Roseville Medical Center

  • January 11, 2011
  • Videos
  • Leave a comment
  • tetwp

Pendleton Round-Up Tough Enough to Wear Pink

  • September 19, 2010
  • Videos
  • Leave a comment
  • tetwp

Pink Heels Video

  • February 24, 2010
  • Videos
  • Leave a comment
  • tetwp

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Host Your Own Event!

Click here to find registration forms!

Hats Off

To our Top 5 2018
Fundraising Events
  • Cattlemen’s Days (Gunnison, CO)
  • Crosby Fair and Rodeo (Crosby, TX)
  • Black Hills Stock Show and Rodeo (Rapid City, SD)
  • Magic Valley Stampede (Filer, ID)
  • Lynden PRCA Rodeo (Lynden, WA)

PARTNERS

See all of our partners
Recent Posts
  • Tough Enough to Wear Pink™ is back in Las Vegas to celebrate its 17th year
  • 2021 Tough Enough To Wear Pink Day: October 20th
  • Share Your Survivor Story!
  • 16th Anniversary Message
  • Tough Enough To Wear Pink Day 2020
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