We’ve teamed up with our friends to turn the Western community PINK this month! We’re claiming April for our own! Our goal is to get the word out about breast cancer awareness and research this April, designating it Tough Enough to Wear Pink month.
For the next 30 days, we’ll be supporting our friends and family who are “Western Tough” and work tirelessly to support the Tough Enough mission throughout the year. One of those great friends, Twisted X Boots, will be sharing breast cancer survivor stories on their Facebook Page every day during the month of April.
We’ll be reposting those stories to our Tough Enough to Wear Pink Facebook page. Please make sure you’re a fan, so you can follow along with us.
A portion of each sale of Twisted X shoes supports Tough Enough to Wear Pink. Check out the TETWP collection at your local Twisted X retailer. And if they don’t carry these shoes, ask them to order some!
We’ll also be sharing news about rodeos across the country and how they raise hundreds of thousands of dollars to support breast cancer awareness and research through special Tough Enough events.
But it goes further than Facebook! Here are just a few ideas for how you can support for Tough Enough to Wear Pink this April and throughout the year.
- Browse the Tough Enough to Wear Pink Store and pick up some new Pink gear.
- Wear pink gear regularly and proudly share the Tough Enough cause.
- Attend an upcoming Tough Enough to Wear Pink Day at a rodeo near you!
Happy Tough Enough to Wear Pink Month!